Make Your Own Website for Business or Personal Brand: In 3 Easy Steps

How to Make Website |

Why should you make Your Own Website for a Business or Personal Brand? People are continuously researching the internet for everything from solutions to their problems, to products, services, locations, and even operating hours.  A well-designed and informative website can give you an edge in your business or personal brand.   If you have any … Read more

Don’t Find Customers. Be Found !!

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How would it feel if customers come flocking to you instead of you interrupting them with unsolicited promotions and advertisements?

You may think. Is it Even Possible?

Yes. It’s possible.

You can attract customers to automatically come to you when it’s time for them to buy.

This is known as Inbound Marketing.

inbound outbound comparasion |
Inbound Vs Outbound

Inbound marketing is a strategy that focuses on drawing in potential customers and visitors to your website or social media page instead of you interrupting them with unsolicited promotions and advertisements

Many brands have understood the power of Inbound Marketing and are embracing it in a big way.

They are spending 90% of their marketing money on inbound marketing and only 10% of it on outbound marketing.

Let’s face it. Reaching out to your customers with mass marketing techniques is no longer effective.

No one likes commercials popping up in the middle of their Facebook or Instagram feed.

No one likes waking up to an inbox full of salesy emails from brands especially if they have not subscribed to it.

Customers now decide for themselves what to buy, who to buy from, and most importantly when to buy.

You can no longer influence them to buy at your convenience.

Rather, you need to be available to them when they are ready to buy.

So, how do I know when my customer is going to buy?

How do I attract them so that they come to me?

Simple!!!

Instead of shoving your product or service in your customers’ faces, you focus on creating valuable content that answers their questions and solves their problems.

Whenever they are searching for solutions they find you and reach you.

Such leads are the most promising and have a very high chance of converting.

84% of consumers will buy from a brand they found or follow over a competitor.

How does  Inbound Marketing work?

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Post-Lockdown Scenario: Will Technology Change The Way We Do Business Forever

Technology for business |

Several businesses are at a standstill due to social distancing measures and the extended lockdown has amplified the strain further. Nevertheless, some businesses have been quite productive and smart in utilizing their resources with the aid of technology and have managed to stay afloat. They are taking the help of the internet, messaging applications, video … Read more

How To Use Covid-19 To Benefit Your Business

Use Covid 19 To Benefit Your Business e1589362564202 |

It’s been more than a month now since the Coronavirus crisis made our lives upside down. Governments announced a complete lockdown to practice social distancing and businesses took a big hit. No business owner was prepared for this situation as the Coronavirus is something none of us expected. Have a look at the traffic stats … Read more

How to Keep Your Ideal Clients Engaged

marketing communication |

  To engage with your Ideal Clients, you start conversations with them. When you converse with them intelligently, you get to know them better. Such interactions give them an opportunity to tell you what they want and need from you as a traveler. How do you keep your Ideal Customers engaged? Before knowing how to … Read more

5 Tips to Select the Best Digital Marketing Agency

best digital marketing agency |

One of the most troubled question for a small Business owner or a Brand Manager is “How to Select Best Digital Marketing Agency”. Digital Marketing is becoming increasingly important for small business owners and brands to tap the Internet and social media platforms to gorwo their businesses and brand. I regularly interact with clients, who … Read more